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The original was posted on /r/antiwork by /u/Argothaught on 2025-02-08 18:26:44+00:00.
“…In Trump’s first term, people said don’t normalize him. In a second, though, I think it’s a little bit clearer: don’t believe him. Because Trump knows the power of marketing. The power of belief. If you make people believe something is true, you make it likelier that it becomes true. He clawed his way back to great wealth by playing a fearsome billionaire on TV; he remade himself a winner after the 2020 election by refusing to admit he had ever lost. The American presidency is a limited office, but Trump has never wanted to be president. What he’s always wanted to be is king, and his plan this time is to first play king on TV. If we believe he is already king, if we believe he already has all that power, we will be likelier to let him govern as a king. We will then give him that power. Don’t believe him…”