The Clarkson’s Farm effect: convincing us to buy British produce
www.thetimes.com
Waitrose says homegrown crops are booming thanks to TV shows that reveal the trials and tribulations of modern farming
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The original was posted on /r/thegrandtour by /u/FlipStig1 on 2025-05-26 05:28:53+00:00.

The Sunday Times looked at the impact “Clarkson’s Farm” has left on British consumer behavior. Needless to say, his genius has led to increased demand for locally grown produce in UK supermarkets! Here’s how Clarkson reacted to the news:

“That makes me all warm and fuzzy. Long may it continue.”

(Since it’s from the Times, look out for a possible paywall.)